The company has introduced two variants - Smirnoff Ice and Smirnoff Ice Max - with alcohol by volume (ABV) of 4% and 8%, respectively, in flavours including Jamun, Cranberry and Citrus. To begin with, the company has started sales in Goa, Bengaluru and Mumbai.
Smirnoff Ice enters India as United Spirits bets on ready-to-drink market
The company has introduced two variants - Smirnoff Ice and Smirnoff Ice Max - with alcohol by volume (ABV) of 4% and 8%,...
By Dhallo News · October 8, 2026 at 8:59 PM IST

Source: Mint - Companies
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